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Alternatives to Hitta.se — The 7 Best Search and Map ServicesHitta.se has long been a familiar name for people in Sweden searching for addresses, phone numbers, businesses, and maps. But it’s not the only tool available — depending on your needs (privacy, global coverage, business features, navigation, or local discovery), several alternatives may serve you better. Below are seven top search and map services, what they do best, and practical tips for when to choose each.

1. Google Maps

Google Maps is the global leader in mapping and local search. It offers detailed maps, driving/walking/transit navigation, real-time traffic, street view, business listings with reviews and photos, and deep integrations across devices and services.

• Best for: comprehensive global coverage, turn-by-turn navigation, large user review base, and complex route planning.
• Strengths: extremely detailed maps in most countries, frequent updates, extensive points of interest, public transit schedules in many cities, and rich business profiles.
• Considerations: collects significant user data; not ideal if privacy is a top priority.

2. Apple Maps

Apple Maps has improved significantly and is tightly integrated with iOS, macOS, and Apple Watch. It provides turn-by-turn navigation, traffic information, and curated guides for cities.

• Best for: Apple ecosystem users who want smooth, privacy-focused integration.
• Strengths: strong privacy stance relative to other big tech providers, clean UI, and good performance on Apple devices.
• Considerations: less feature-rich on non-Apple platforms and coverage/POI detail can vary by region.

3. OpenStreetMap (OSM) & OSM-based apps

OpenStreetMap is a community-driven, open-data map project. While OSM itself is a database, many apps and services build on it — examples include Maps.me, OsmAnd, and Mapbox-powered apps.

• Best for: offline maps, customizable mapping, open-data enthusiasts, and regions where OSM contributors are active.
• Strengths: editable by anyone, highly customizable, many apps offer offline use and route planning without centralized data collection.
• Considerations: quality varies by area (excellent where contributors are active, sparse elsewhere). Requires choosing an app/interface for navigation and search.

4. Eniro

Eniro is a Scandinavian company offering local search, maps, and business listings — historically one of Hitta.se’s closest competitors in Sweden.

• Best for: Sweden and Nordic local searches with regional business data.
• Strengths: focused regional coverage, familiar local listings, and business directory features similar to Hitta.se.
• Considerations: fewer global features than Google; interface and integrations may feel more limited.

5. TomTom

TomTom is well-known for dedicated GPS devices and mapping products, and it provides maps, traffic services, and APIs used by businesses.

• Best for: professional navigation, automotive integrations, and businesses needing reliable map APIs.
• Strengths: strong real-time traffic data, specialized navigation software, and hardware integrations.
• Considerations: consumer-facing apps are less central than Google/Apple; some features are paid.

6. Here WeGo (HERE Technologies)

HERE offers high-quality maps, offline navigation, public transit info, and robust enterprise APIs. The HERE WeGo consumer app provides driving, walking, and transit directions with offline map downloads.

• Best for: offline navigation, reliable routing, and enterprise use cases requiring robust mapping APIs.
• Strengths: strong mapping accuracy, offline capabilities, and focus on automotive and logistics customers.
• Considerations: not as consumer-focused on user reviews and business photos as Google.

7. Bing Maps / Microsoft

Bing Maps provides mapping and local search features with aerial imagery and business listings. It integrates with Microsoft services and offers enterprise APIs.

• Best for: users and organizations invested in Microsoft’s ecosystem, and those looking for alternative aerial imagery or APIs.
• Strengths: enterprise integrations, solid imagery, and an alternative to Google for businesses.
• Considerations: smaller user-contributed content base than Google; consumer features are less prominent.

How to choose the right alternative

• If you need the most comprehensive global data and reviews: Google Maps.
• If you’re in the Apple ecosystem and value privacy: Apple Maps.
• If you want open-data and offline use: OpenStreetMap-based apps (Maps.me, OsmAnd).
• If you need Swedish/Nordic local directories similar to Hitta.se: Eniro.
• For navigation and automotive-grade routing or APIs: TomTom or HERE.
• For Microsoft integrations and enterprise mapping: Bing Maps.

Practical tips and combined workflows

• Use OSM-based apps for offline exploration and Google Maps for on-the-ground reviews and live traffic.
• For business owners: list your business on Google Business Profile and local Scandinavian directories (Eniro) to maximize local visibility.
• If privacy matters, combine Apple Maps or OsmAnd with a private browser and minimal account sign-in.

Quick comparison

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